Brand & Business Services
Helping businesses harness the power of scent.
Fragrance can be a game changer for your brand. From creating a signature scent that captures your identity, to choosing the perfect fragrance for a product launch, Pretty Little Aroma helps businesses stand out through the power of aroma.
What I Offer
With over 20 years’ experience designing perfumes for global brands, I bring insider knowledge and creative expertise to help you use fragrance in ways that connect and inspire.
Services include:
Signature Scent Creation – design a unique aroma that reflects your brand’s personality.
Product Fragrance Consultancy – guidance on fragrance selection for beauty, home, or lifestyle products.
Fragrance Education for Teams – interactive sessions to upskill your marketing, design, or product teams.
Corporate Workshops – team events that combine creativity, learning, and wellbeing.
Perfect For:
Start-ups exploring fragrance for the first time
Established brands wanting a fresh perspective
Marketing and innovation teams looking to spark ideas
Businesses wanting to connect with customers in a more sensory, memorable way.
Previously Worked With
Testimonials
Stefan Van Der Burgh, Global Market Development Manager, Personal Care Ingredients
"Eastman Chemical Company hired Hayley as a Consultant after seeing heronline potfolio. She visited us in Belgium and deliveed a 2 day workshop on the fragrance industry as a whele. It is rare you come across a fragrance conultant with Hayley's experience and expertise and it has proved invaluable for our project. Hayley's ability to discuss how fragrance is used and managed int he consumer goods market was very insightful and valuable to my team. Given our detailed brief, Hayley delivered everything ina. very concise and easy to understand fashion. Overall, i would highly recommend Hayley as a fragrance consultant."
LET'S WORK TOGETHER
Harness fragrance to tell your brands story
If your business is ready to explore the power of fragrance – from signature scents to product consultancy – let’s talk. I’ll work with you to understand your goals and create a fragrance strategy that’s practical, creative, and uniquely yours.